2
min read
November 19, 2024

Telemedicine Alone Isn't Enough—Here's Why Your Healthcare Navigation Needs to Go Further

Nathan Gilchrist

Key takeaway

Most telemedicine programs leave patients hanging after the visit without a link to follow-up care.
Employees often don't even know they have a telemedicine benefit or how to use it.
For a real win with telemedicine, make it part of a complete care experience, not just a one-off visit.

Telemedicine isn’t delivering on its promise. We looked to this solution to make healthcare more accessible, convenient, and cost-effective and, ultimately, improve patient health outcomes. But in practice, telemedicine often falls short of our expectations.

The core issue is that too many telemedicine programs are “one-and-done.” You get your virtual visit, but then you're left alone for the rest of your healthcare journey. We need seamless follow-up and support to fill prescriptions, schedule with specialists, or complete diagnostic tests.  

This gap leads to missed diagnoses, poor health outcomes, and lost trust, not to mention higher costs for health plans.

Making Telemedicine Mainstream

Imagine if telemedicine wasn’t just a quick virtual visit but part of a mainstream, connected healthcare experience where follow-ups, referrals, and prescriptions were all handled smoothly. That’s when telemedicine starts to deliver actual results: healthier patients, happier employees, and serious cost savings for employers.

Telemedicine’s other major challenge is engagement. Too many people don’t even know they have access to telemedicine, let alone how to use it effectively. Companies can invest in telemedicine, but if they don't focus on driving adoption and usage as part of an inclusive care experience, it becomes a wasted opportunity—like hanging a masterpiece in the closet.

Next-Generation Telemedicine—A Connected Healthcare Experience

Telemedicine has immense potential to break down the most significant barriers to healthcare. But to unlock that potential, we need to stop thinking of it as a “nice-to-have” standalone tool and start integrating it into a more complete, connected healthcare experience—the next generation of virtual care delivery.

That’s where solutions like Medefy come in. We don't just handle telemedicine—we centralize everything, bringing all healthcare benefits into one platform. It’s like having a personal care guide for every healthcare decision, all in your pocket. Whether guiding members to in-network providers, helping them schedule follow-ups, or making sure they use telemedicine when it makes sense, Medefy wraps the entire healthcare journey into one seamless experience.

By making it easy for employees to navigate their care and use every tool available, we’ve helped many companies increase telemedicine usage and engagement with their entire benefits package. The result? Healthier people, smarter healthcare decisions, and fewer dollars wasted.

Telemedicine can’t stand alone. But when it’s part of a more comprehensive solution, you’ll see real change.