Case Studies

City of Claremore

Employee engagement, with returns.

62%

Overall Adoption Rate

3x

Return on Investment

4.9 Stars

Plan Member Satisfaction

About

City of Claremore

500+ employees

Municipal government

Robust benefits plan

Challenge that utilization life

  • Plan members often visited the Emergency Room for routine care.
  • Non-preferred care utilization was high, plan members didn't understand their coverage or how to use it.
  • Reaching spouses—who are often the real decision-makers about care—was a struggle.
  • The HR team was flooded with questions about benefits.

Solution:

Simplified pathways

Broker Collaboration

The Health Benefits Advisor was guiding the City of Claremore through the transition from a fully-insured to self-funded health benefits plan. Together, we identified key areas of the plan strategy where boosted employee engagement would have the most impact.

Working in Harmony

Open Enrollment was a familiar tradition for employees, so we timed our app launch to match it. Employees downloaded the Medefy app in the enrollment meetings, and shared it with their spouses to download as well.

Spousal Outreach, with Priority

With a predominantly male population, engaging the spouse effectively was imperative to the performance of the plan. Communication campagins were tailored specifically to spousal engagement and delivered through text messaging and push notifications.

HR Burden Lifted

Medefy's Care Guides were available to all health plan members 24/7. Alongside the Broker and the HR team, we simplified the way plan members could navigate to care. A proactive member engagement strategy created a valuable member experience and aligned with key objectives.

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We've gained so much time within our department to focus on other things because Medefy has partnered with us.

Ashley Hickman


Director | Human Resources

Solution:

Simplified pathways

62%

Overall Adoption Rate

Within two years of launch the majority of employees and their spouses were actively engaging with th Medefy app to navigate to care.

3x

Return on Investment

But the value for the City of Claremore is really in the freedom they've gained to dedicate their time to strategic initiatives on behalf of employees. Instead of spending time answering benefits-related questions, they can focus on moving the needle.

4.9 Stars

Plan Member Satisfaction

Employees and their spouses consistently rave about the personalized attention and support they get with Medefy.

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The choice is clear:

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