An inside look at a major state government employer's five-year results

Results at a Glance

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$43M+
Claims-verified savings
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66%
Member adoption
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4.8/5.0
Member rating
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79,000+
Procedures redirected

When a benefits plan gets too complex to use, the fix isn't more tools. It's making the benefits they already have easy to use. Here's how a major state government employer got there, and what it meant for engagement, savings, and member experience over five years.

Benefits value is amplified when employees know where to start.

The CHALLENGE

A familiar public-sector challenge

Serving 94,000+ members statewide, this state government health plan faced a familiar public-sector challenge. Members weren't using their benefits effectively. Most defaulted to high-cost providers without realizing more affordable options existed, which drove up spend and added strain on HR teams.

The plan was missing three things:

• A single place to access every program
• Digital copies of ID cards that members could retrieve on demand
• Real guidance for people facing an upcoming procedure BEFORE decisions and costs were locked in.

The APPROACH

Simplifying access without simplifying coverage

Medefy became the single place for the entire benefits experience. Instead of tracking down the right vendor or point solution, members open a single app to find plan info, digital ID cards, and guidance from Care Guides on where to get the best care at the best price.

Adoption didn't happen by accident. Medefy guided members to lower-cost, high-quality care at the point of decision, and steady, multi-channel engagement kept the plan front of mind. Guided provider selection drove a 7x increase in procedures shifted to lower-cost providers.

When a benefits plan gets too complex to use, the fix isn't more tools. It's making the benefits they already have easy to use. Here's how a major state government employer got there, and what it meant for engagement, savings, and member experience over five years.

Benefits value is amplified when employees know where to start.

The CHALLENGE

A familiar public-sector challenge

Serving 94,000+ members statewide, this state government health plan faced a familiar public-sector challenge. Members weren't using their benefits effectively. Most defaulted to high-cost providers without realizing more affordable options existed, which drove up spend and added strain on HR teams.

The plan was missing three things:

• A single place to access every program
• Digital copies of ID cards that members could retrieve on demand
• Real guidance for people facing an upcoming procedure BEFORE decisions and costs were locked in.

The APPROACH

Simplifying access without simplifying coverage

Medefy became the single place for the entire benefits experience. Instead of tracking down the right vendor or point solution, members open a single app to find plan info, digital ID cards, and guidance from Care Guides on where to get the best care at the best price.

Adoption didn't happen by accident. Medefy guided members to lower-cost, high-quality care at the point of decision, and steady, multi-channel engagement kept the plan front of mind. Guided provider selection drove a 7x increase in procedures shifted to lower-cost providers.

The results

Engagement that compounds

Five years in, members aren't just enrolled, they're engaged. 94% of members take the recommended action, a sign Medefy became part of everyday benefits decisions rather than reserved for emergencies. Engaged members spent 60 to 90% less on the same procedures than non-users.

The financial story compounds year over year. More than $43 million in claims-verified savings over five years, 66% adoption, and more than 79,000 procedures redirected to lower-cost care, without cutting a single benefit.

Member satisfaction
★★★★★

"I needed a colonoscopy and was dreading the cost. The app showed me I could get it done for free at a shared-savings facility instead of paying a copay at the hospital."

Plan member

See how Medefy guides members to better, lower-cost care.

If your benefits program has grown faster than your members can keep up with, you're not alone. Let's walkthrough your plan.

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